The Client
A leading digital marketing agency in Australia faced the challenge of expanding its team to support business growth while managing costs. By partnering with Employmate, the agency successfully hired five highly skilled professionals from South Africa: a salesperson, an SEO specialist, a Google Ads specialist, a customer service representative, and an admin assistant. This strategic decision resulted in significant cost savings and enhanced operational efficiency.
The Challenge
To support its growing client base and improve service offerings, the agency needed to fill several key roles:
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High Local Salaries: Hiring these five positions locally would have cost over $430,000 AUD per year, creating a financial burden.
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Diverse Skill Sets: Each role required specialised expertise in areas such as sales, marketing, customer service, and administration.
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Budget Constraints: The agency needed to expand its team without exceeding its budget, making cost-effective solutions a priority
The Solution
Employmate provided access to a pool of highly qualified professionals in South Africa, allowing the agency to fill all five roles at a fraction of the local cost. The benefits included:
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Significant Cost Savings: The agency hired five professionals for a total of 73% less the local cost, per month.
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High-Level Expertise: Each South African hire brought extensive experience and skills to their respective roles, contributing to the agency’s success.
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Time Zone Compatibility: The synchronisation of time zones facilitated effortless communication and immediate collaboration across all positions.
The Results
Employmate supported the agency throughout onboarding, ensuring each hire was fully prepared to contribute effectively. Responsibilities included:
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Salesperson: Driving new business opportunities and building client relationships.
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SEO Specialist: Optimising the agency’s online presence and improving search engine rankings.
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Google Ads Specialist: Managing and optimising ad campaigns for maximum ROI.
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Customer Service Representative: Handling customer inquiries and ensuring high levels of satisfaction.
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Admin Assistant: Streamlining operations and supporting the agency’s leadership with administrative tasks.
The decision to hire through Employmate led to several key benefits:
- Massive Cost Savings: The agency reduced its annual staffing costs by over 70%, saving approximately 73%.
- Improved Operational Efficiency: Each hire brought valuable expertise and contributed to more efficient and effective operations.
- Scalable Growth: The cost-effective hires allowed the agency to allocate more resources to other growth areas, supporting overall business expansion.
For any digital marketing agency and business encountering similar obstacles, Employmate provides a reliable solution for scaling operations smoothly while maintaining high-quality standards.Get started by reaching out to our team
here
