The Client
A leading Sydney-based buyer’s agency faced the need for high-level talent with experience in qualifying leads and setting appointments, without sacrificing quality or their business reputation when using global talent.
The Challenge
As the buyer’s agency grew, the necessity for an appointment scheduler became increasingly apparent. However, the agency encountered hurdles:
- High Local Salary Costs - Employing an appointment scheduler in Australia typically amounts to about $70,000 AUD annually posing a substantial financial burden to growing businesses in the competitive landscape.
- Operational Requirements - The agency required someone to handle a large volume of appointments following up with clients diligently and ensuring that all leads received proper nurturing.
- Scalability - Given the competition in the real estate sector, the agency sought a solution that would enable them to expand their operations swiftly and efficiently.
The Solution
To address these issues, Employmate introduced the buyer's agency to the idea of hiring talent from South Africa. This option presented benefits;
1. Cost-Effective Talent - Hiring an appointment setter from South Africa costs 75% less monthly, resulting in significant cost savings.
2. Quality of Talent - South Africa boasts a pool of English-speaking professionals experienced in customer service and sales support making them well-suited for appointment-setting roles. Within the first week of placement, the agency saw and continues to see, a rise in appointments set by over 60% compared to their previous virtual assistant agency.
3. Time Zone Benefits - Leveraging the South African time zone, which aligns seamlessly with Australian business hours, allowed the agency to enhance communication and enable real-time scheduling around the clock.
After assessing candidates the agency chose an appointment setter who perfectly matched their requirements and seamlessly integrated into their team.
Employmate facilitated an onboarding process to ensure that the appointment setter was well prepared for their responsibilities. The hire's tasks included;
1. Scheduling and managing client appointments.
2. Following up on leads generated from marketing channels.
3. Tracking all client interactions, for effective follow-up purposes.
The Results
Choosing to hire through Employmate yielded quantifiable advantages;
1. Notable Cost Reductions - The agency slashed its annual staffing expenses by more than 75% annually.
2. Enhanced Productivity - With a designated appointment setter in place the agency successfully handled a volume of client interactions leading to increased conversion rates and heightened client satisfaction.
3. Partnership for Expansion - By leveraging Employmate expertise, network, and approach, the agency now has the flexibility to expand its team as its business grows, and has done so already with a dedicated property analyst.
Read more about this here
For any real estate agency and business encountering similar obstacles, Employmate provides a reliable solution for scaling operations smoothly while maintaining high-quality standards.
Get started by reaching out to our team here
